The video for Michael Jackson's 'Scream' is the most expensive music video of all time, costing roughly $7 million to make in 1995. While this would suggest that the video would be very technical and impressive, the video itself is very bland and boring, and it does not look like it cost $7 million to create.
The videos for the band OK Go's song 'This Too Shall Pass', on the other hand, are very technical and impressive, using a lot of things going on in the shot to keep the viewers attention, and the entire filming being done in one take, which would be difficult due to the technicality of the videos. These videos cost far less to produce, for example the Rube Goldberg Machine (a machine which performs a task in an overcomplicated way, usually involving chain reactions) video only cost $90,000. While it is significantly cheaper than the Michael Jackson video, it is much more entertaining and impressive. This shows that the budget of a music video is not important as long as it is an enjoyable video.
